anti-waste fruit care: what is it?
Yes, we are concretely committed to against waste (really!)
Did you know that every year in France, 10 million tons of food products are thrown away before they even reach our plates, a third of them being already discarded at the harvest stage?
Our commitment: we do contribute to the fight against this immense food waste, at our own level. How can we do this? By using only downgraded fruits and vegetables of small organic French producers that are discarded from food circuits because they are considered "badly sized" or "damaged". Our fruits therefore come from organicunsold fruit & vegetables.
On average, thanks to our intervention, 5 tons of fruits and vegetables per year are thus saved from the trash and transformed into vitamin-rich skin care products. This is what upcycling is : giving a second life to what still has so much potential, despite appearances 🙂
It is this conscious approach that allows us to be the only French cosmetic brand not to draw on food stocks to develop our care products. And you now what ? Our products still bring your skin all the benefits of natural fruit actives!
Did you know that every year in France, 10 million tons of food products are thrown away before they even reach our plates, a third of them being already discarded at the harvest stage?
Our commitment: we do contribute to the fight against this immense food waste, at our own level. How can we do this? By using only downgraded fruits and vegetables of small organic French producers that are discarded from food circuits because they are considered "badly sized" or "damaged". Our fruits therefore come from organicunsold fruit & vegetables.
On average, thanks to our intervention, 5 tons of fruits and vegetables per year are thus saved from the trash and transformed into vitamin-rich skin care products. This is what upcycling is : giving a second life to what still has so much potential, despite appearances 🙂
It is this conscious approach that allows us to be the only French cosmetic brand not to draw on food stocks to develop our care products. And you now what ? Our products still bring your skin all the benefits of natural fruit actives!
